Gerdau Steel is a leader in the production of long steel in the Americas and one of the major suppliers of specialty long steel in the world. With new landmark projects, Gerdau wanted to showcase their commitments to the community, sustainability, quality, and to excellence. This national ad campaign targeting the steel industry tells a story of dreams that span generations. Whether it's a new bridge connecting 3.3 miles in the Lower Hudson Valley, or erecting the tallest building west of Chicago, or the new Marlins stadium, Gerdau provides the steel that builds dreams.
