Client:Big Red Cider


Date:June 12, 2015


Type:Branding & packaging design


Made Right. Right Here.

BIG RED is a farm revived, restored and looking to make the most of the acres and acres of orchard by creating exceptional local products. Joining their famous original cider was a new hard cider line-up and they also dabbled in some moonshine. A new logo and a custom typeface was created for the new packaging, which showcases the farm itself, including Big Reg, the old 1946 Ford farm truck.

Custom Typography

Creating a custom typeface design, both for the logo and for all branded materials, allows this brand to carry a more specific and unique look and tone of voice. For the Big Red Cider brand, the typography needed to be rooted in the rich historical sense of the brand, but also have a more sensible modern structure.

Hard Cider Font